We build and run pay-per-view creator campaigns. You set the budget and the rate. Creators clip your content and post it. You pay only for views that are delivered, reviewed, and verified.
No retainer to start the conversation. We’ll tell you honestly if your budget is too small to work.
How it works
If you’ve never run one, the model is simple: you publish a rate, creators compete to earn it, and money only moves for views that survive review.
Together we define the reward pool, your cost per 1,000 views, and the guardrails — which platforms count, minimum view thresholds, and what creators are and aren't allowed to post.
Your campaign goes live to a vetted roster of clippers and UGC creators. They get your assets, your brand rules, and a clear payout rate — then they start posting.
We check each post against your guidelines and screen for inflated or botted views before a cent moves. Off-brand or fraudulent submissions get rejected, not paid.
Creators get paid per verified view. You get a reported breakdown of spend, effective CPM, and top performers — and we roll the learnings into the next cycle.
The economics
Paid social runs an auction. You compete with every other advertiser for the same impressions, the price moves with demand, and reach stops the moment the budget does. A reward pool works the other way around.
Paid ads
Content rewards
Reward pool
$10,000
Your rate
$1.00per 1,000 views
views funded
10,000,000
Example arithmetic to show how a pool converts into views, not results from a campaign. Views short of the pool are never billed — unspent budget stays yours.
Services
Hand us a budget and a brief. We handle the parts that make a reward campaign work instead of leak.
End-to-end build-out of your content rewards campaign: brief writing, reward-rate structuring, platform rules, and budget pacing so your pool doesn't burn out in a weekend.
We source, vet, and activate the clippers and UGC creators who actually move numbers on your category — then keep the good ones coming back campaign after campaign.
Every submission is reviewed against your brand guidelines and screened for view manipulation. We handle approvals, disputes, and getting creators paid on time.
Clear reporting on what your money bought: total verified views, effective cost per thousand, top-performing creators and formats, and where to point the next budget.
Why ViewCount
We’re not asking you to trust a case study. We’re asking you to look at how the spend works — and to notice that the risk sits with us and the creators, not with your budget.
FAQ
If yours isn’t here, it’s a good first question for the call.
You fund a reward pool and publish a rate — say $1 per 1,000 views. Creators clip or produce content featuring your brand, post it to their own accounts, and get paid from the pool based on the verified views their posts earn. You're buying attention at a fixed, known price instead of paying a flat fee and hoping.
Influencer marketing pays a fee up front for a post and you absorb the risk if it flops. Content rewards pays after the fact, per view. Your cost per thousand views is set before the campaign starts, so a post that underperforms costs you proportionally less rather than the full fee.
It depends on the size of your reward pool and how much campaign management you need. Book a call and we'll size it against your goals — we'd rather quote you accurately than post a number that fits nobody.
Every submission is manually reviewed against your brand guidelines and screened for view manipulation before payout. Suspicious velocity patterns, engagement mismatches, and known bot signatures get flagged and rejected. Rejected submissions don't draw from your pool.
Short-form video: TikTok, Instagram Reels, and YouTube Shorts. We'll recommend the mix based on where your audience actually is rather than running all three by default.
Full control over the rules. You define the brief, the approved assets, the claims creators can and can't make, and any hard prohibitions. Anything outside those bounds gets rejected in moderation and never gets paid.
Once the brief and assets are locked and the pool is funded, activation is fast — typically days, not weeks. The setup conversation is usually the longest part, which is why we start with a call.
Get started
Thirty minutes on Google Meet. We’ll walk through your goals, size a reward pool against them, and tell you what a realistic cost per thousand views looks like in your category.
Prefer email? viewcountagency@gmail.com